Nick Gordon

IR & marketing solutions

Senior Associate

Matthew and the MJ Hudson team built a new website for our growing firm. We are very pleased with the design and content: the site now much better expresses what makes Mainspring different and is more visually engaging, too. The team has been a pleasure to work with and we look forward to continuing to work together on other projects.

Stephen Geddes, Mainspring Fund Services

Meet Nick

Nick’s thinking

Nick is a Senior Associate in the IR and marketing team at MJ Hudson, having joined in 2017. His work covers branding, positioning, and the writing and production of all types of marketing and fundraising materials. He has a particular focus on the production of PPMs and DDQs.

Experience

Nick has more than ten years of fundraising and project management experience in the alternative assets sector, gained at a number of leading placement agents. He has held roles at Campbell Lutyens (where Nick was a senior member of the project management team), Probitas Partners and the Jefferies Fund Placement Group (previously Helix Associates). Nick began his career in the alternative assets industry in editorial and research roles at PEI Media Group and Unquote.

Qualifications

Law, University of Warwick
Diploma in Legal Practice, Nottingham Law School

Expertise

Brand development

Marketing and materials

Fundraising support

Client and investor relations

Recent Client Work

Producing the PPM for a European mid-market infrastructure fund

Preparing the DDQ (due diligence questionnaire) for a North American-focused private equity real estate fund manager’s fourth fund

Writing the PPM for a new fund focused on carbon capture, utilization and storage being raised by a Canadian energy investor

Preparing both the DDQ and PPM for a European growth capital fund making minority investments in consumer lifestyle brands

Producing a fundraising presentation for a new U.S. manager raising an equipment leasing high yield income fund

A U.S. credit fund facilitating small business loans to SMEs, especially those owned by women, people of colour, veterans, and those in low- and moderate-income communities

Writing and designing the PPMs for both the second and third UK SME-focused funds raised by a leading turnaround and special situations manager

Advising a specialist solar investment private equity manager on the PPMs for several new solar-focused investment funds

Interests

Nick is a music lover but, despite his best efforts, predominately finds himself listening to the same bands he did in the 1990s. He has provided fundraising support on a voluntary basis to Pro Bono Economics, a charity that assists the not-for-profit sector to understand, improve and demonstrate its impact and value. He probably watches too much Netflix.

Quick reads (4/7)

Fund & corporate administration, Fundraising, investor relations and marketing

10 tips for the perfect DDQ

Nick Gordon

4 min read

Fundraising, investor relations and marketing, Technology, data and analytics

Doing differentiation, digitally

Matthew Craig-Greene, Nick Gordon

3 min read

Financing and restructuring, Fundraising, investor relations and marketing, Performance, benchmarking and reporting, Public markets, Technology, data and analytics

Track record attribution (part 4): construction hints and tips

Matthew Craig-Greene, Nick Gordon

4 min read

Financing and restructuring, Fundraising, investor relations and marketing

Track record attribution (part 3): Who ya gonna call?

Matthew Craig-Greene, Nick Gordon

4 min read

In-depth (2/4)

This year’s research, we analyse the current economic terms and conditions of private equity and venture capital funds, comparing the results with the findings of our previous research. This research conducted by MJ Hudson’s legal team provides both LPs and GPs with an enhanced understanding of the current strengths and weaknesses of the fundamental economic,...

Research

MJ Hudson’s Private Equity Fund Terms Research 2021 – 6th Edition

Information Download

This research analyses the current terms and conditions of private equity and venture capital funds, comparing the results with the findings of MJ Hudson’s previous research. It discusses drivers behind trends in terms and conditions, implications for both investors in private equity fund and managers of such funds.