Often when we ask fund managers to define their target LPs, they depict these completely dispassionate, machine-like people, devoid of emotion. It’s as if they think the ‘institution’ is making the investment decisions based on a totally formulaic process to capital allocation – as opposed to people that leverage experience and investment acumen; people whose…
Imagine you are a prospective LP considering an allocation into your strategy bucket. Would you like what you saw when you came across your fund? Not just the first impression – but the entire experience of your investor journey? Of course, it’s easy to say, “yes.” If you didn’t believe that you had a highly…
Why are you here? Or, to put it another way, what do you do? Both are simple questions, but they are much easier to understand than they are to answer. As a somewhat grey-haired specialist in communications for private equity funds, I am no longer surprised by the lacklustre way fund managers describe their proposition….
Veganuary? Meatless “meat” balls are all the rage…Dry January? My local pub is offering dry white wine and dry London gin, to help, in a way… New Year, New You? The start of the year is often when we are drawn to take a look at who we are, what we stand for and how…
‘Twas the night before Christmas, and the snow had settled in Vestor; An often-overlooked village where Timmy’s restlessness festers. Through a frosted window, the boy observes a shape, expanding: A sleigh bouncing in the twilight air, as it prepares for landing. The roof shakes, guiding a jingle through trinkets on the Christmas tree, Powdered snow…
As a fund manager, you probably have a fairly clear opinion on how you ought to be reporting your activity (and the results, thereof) to your investors. Beyond the drawdown notice and quarterly reports, the Annual General Meeting is a consistent fixture for investor engagement in the industry. But how engaging is your AGM, really?…
When it comes to manager due diligence, what are investors actually looking for? This was the question put to a panel of experienced private funds professionals at Home House in London, on May 15. It’s a pretty important question, I think you’ll agree. The event was part of MJ Hudson’s continued efforts to demystify the…
In our times of greatest need, we often raise our gaze to the heavens. Today, on April 1st, we find ourselves on the wrong side of the original Brexit deadline, with no resolution. And there remains no certainty for those looking to raise capital or invest in and out of the UK and the EEA….
Over the last few months, we have been looking at how a fund can establish its “right to exist”, thereby holding the attention it needs from potential investors to make the case for investment and secure commitments. We started by looking at the Goldilocks Principle (finding the right balance between familiarity and relevance, on the…
Swept up in the unexpected euphoria of a not-that-embarrassing World Cup for England, Matthew Craig-Greene tries his best to justify writing about it. But are there really any parallels? He insists that there are: Privyet and also, sadly, dosvidaniya!: the 2018 edition of the FIFA World Cup has come and gone. For the past four…
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