Brand matters. But not for the reason you think it does… Part I

“A good pedigree almost always gets you a meeting…” Institutional seed investor While I took this as a relatively benign statement when he said it to me, the underlying implication about what drives our opinions and behaviors shouldn’t be overlooked. What he was essentially saying is that where a person studied or worked is a…

Work-life collision: Is working from home working?

So far, this morning, I have been interrupted by children four times (one of which was to bring me some sourdough toast, to be fair), have lost audio or video connection with a colleague, twice (and with a client, once), and have had to deal with a colourful variety of noise pollutants: dogs; determined house…