Managing the media: ten tips for dealing with journalists

Dealing with journalists can be intimidating. Getting an article in a national newspaper or trade magazine, or an interview on the news, is a potentially appealing prospect that can raise your company’s profile or promote your latest new product. But journalists have a reputation for twisting peoples’ words, one that is at least partially justified….

The U.K.’s next top media model

When former Chinese Premier Zhou Enlai was asked about his views on the impact of the French Revolution in 1972, he was reported as saying “it is too early to tell”. A quote which has survived countless retellings because it contains a kernel of truth: large, important events can take a long time for results…

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