Effective communications in turbulent times

In these turbulent times, it’s hard to escape the “info-load”. We are inundated daily with an ever-increasing volume of communications, from daily government briefings to special press conferences to hour by hour feeds on our social media platforms, all competing for that all important share of our time and attention. While we can agree that…

Regulatory capital – Top 10 tips

In this piece we discuss the FCA’s focus for the year ahead and what FCA authorised firms should be thinking about in regard to the impact of COVID-19 on their regulatory capital position. We hosted a webinar on regulatory capital – COVID-19 – How may it impact your regulatory capital position – Thursday, 30 Apr…

Know thy allocator

Any good marketer knows that properly segmenting their target markets is key to crafting campaigns and creating messaging that resonates with their audience. However, segmenting the audience in our industry can be much more challenging than in most other industries. Historically, the allocator were seen as a very homogenous group of people. Identifying distinct character…

Sector focus: Tech

1. Lets get technical For once, lawyers won’t necessarily be your first port of call…  Make sure you assemble an expert technical due diligence team, and put the target company’s valuable tech through its paces.  Meet the developers if you can, as well as any members of the business’ management or operations team who oversee…

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